AI Insights · Timothy · October 2021
Top 5 Drawing & Coloring Apps on iOS in the UK - Q3 2021
Discover the performance trends of the top 5 drawing and coloring apps on iOS in the UK for Q3 2021, including downloads, revenue, and active users.
The third quarter of 2021 saw notable performance trends among the top 5 drawing and coloring apps on iOS in the United Kingdom. Here's a closer look at how each app fared in terms of weekly downloads, revenue, and active users, based on data from Sensor Tower.
Color by Number：Coloring Games from Wildlife Studios experienced fluctuating weekly revenue, starting at approximately $10.6K at the beginning of July and ending at around $8K by the end of September. The app's downloads peaked in late July at nearly 11.3K, before gradually declining to about 3.5K in the last week of September. Active user numbers followed a similar trend, peaking at 71K in late July and tapering off to around 50K by the end of the quarter.
Colorfy: Coloring Book Games, also by Wildlife Studios, showed a moderate but steady performance. Weekly revenue hovered around $7K throughout the quarter, while downloads saw a peak of 5.5K in early July and dipped to about 2.7K by late September. Active users started at 9.2K and ended the quarter at approximately 6.3K.
Sandbox - Pixel Art Coloring by Alexey Grigorkin maintained relatively stable weekly revenue, starting around $7.3K and ending at approximately $5.8K. Downloads remained consistent, peaking at 7.5K in mid-August and settling at around 4.9K by the end of September. The app sustained a high number of active users, starting at 455K and finishing the quarter with about 451K.
Disney Coloring World from StoryToys Limited showed varied performance. Weekly revenue began at about $7K in late June, peaking at $7.6K in early August, and then declining to around $4.9K by the end of September. Downloads fluctuated, with a high of 4.6K in late August and a low of 2.4K in mid-September. Active users increased from 6.6K in early July to 7.3K by late August and then tapered off to about 5.8K.
Gallery: Coloring book & decor by BERESNEV s.r.o. saw a steady increase in weekly revenue, starting at $4.5K and ending the quarter at around $4.9K. Downloads peaked in early September at 7.5K, with active users also reaching their highest point at 61.6K during the same period. The app's performance showed a general upward trend in both metrics.
For more detailed insights and trends, visit Sensor Tower's comprehensive data reports.
